We know how to do estate sales!
How the estate sale process works:
Everyone's situation is unique. There are a few things to consider: Are you in a deed-restricted community with a homeowners association that may not allow public sales? If so that's ok we offer other options! Have you decided which items you want to keep? This information will help us recommend how to move forward.
If you choose to have an in-home estate sale, our team of professionals will evaluate the items you wish to sell and determine their market value. In addition to our expertise, we research items of value by checking online pricing and auction results from the databases to which we subscribe. In some cases, we may also reach out to our network of professionals who specialize in specific types of items.
To prepare for the sale, Heirloom Liquidators organizes your items to create a retail-like experience for estate sale shoppers. Once the sale is staged, we photograph all the items for marketing purposes. After taking the photos, we will price all the items to avoid any confusion on the day of the sale.
Following our preparations, we will invite the public into the areas of your home where the merchandise is available for purchase. Depending on the size of your home, we will strategically position team members in different rooms to answer questions and assist buyers.
In most cases, a percentage of the overall sales is retained as a fee for running the estate sale. Therefore, we have a strong incentive to sell your items for the highest price the market will allow.
We promote the sale on estate sale industry-specific websites that shoppers visit weekly to find nearby sales. As gold and platinum members on these websites, our sales appear higher in search results, and they also send mass emails to subscribers in the Sarasota/Bradenton area.
Additionally, we send our own email blast to our private list of estate sale shoppers who have attended previous Heirloom Liquidators Estate Sales and are eager to participate in future sales.
We take high-quality pictures of all items for sale in your home and use these images in our marketing efforts. We also write a compelling sale description and create a categorized item list designed to attract buyers and collectors.
We promote the sale on social media platforms and, if permitted by local regulations, post large directional signs at major intersections around the sale location.
We promote the sale on social media websites.
Finally, we post large, directional, open-house-type signs on corners of the main intersections around the sale, if permitted by city ordinances.
